With its red skin and flesh. Ama Rosa is not to be confused with the white fleshed Amorosa. It is very different indeed. It has a sweet flavoured creamy red flesh that. when sliced. has the appearance of peperoni. Ama Rosa holds on to its bright colour when it’s cooked and is good for all round use but makes the most amazing looking and tasting chips. It is a very popular ‘Farmers Market’ potato in America.